Capital Harvest on the Plaza
Capital Harvest on the Plaza is a farmer's market that takes place weekly near the Ronald Reagan Building and International Trade Center. The market features farm-fresh edibles and artisanal novelties and is intended to be eco-friendly, informative, entertaining, interactive, and original.
services: e-mail marketing, content creation, social media
We managed the vendors who wanted to participate in the market by ensuring proper registration, collecting correct licenses, and regulating the products that were to be sold.
A concrete content strategy with enhanced graphics was implemented to create cohesive messaging across communication channels.